Last week we talked about how to plan for your studio podcast.
Hopefully, you’ve figured out what you want to do, who you are doing it
for, and what you hope to accomplish with the podcast. Now, let’s look
at the actually production of the podcast and putting the “studio” in
studio podcasting.
Pre-production:Don’t wing it!! You
may think that you’re fine on the fly, but trust me; your target
audience probably doesn’t think so. You don’t have to write out every
word (and you shouldn’t) but you need to have some idea of what your
going to talk about.
•
Create an outline for each show. This will help keep you on topic and make sure you don’t miss anything.
•
Be specific. Decide not only on a specific topic, but specific points within that topic that you want to discuss.
•
Don’t ramble. This is the point of having an outline. Rambling does NOT make for a good podcast.
• If more than one person is talking in the podcast, and I recommend you do that,
decide who will talk about what.
That doesn’t mean that the other people can’t add to what the
“designated person” says, but it’s good to have a plan of who will
bring up what points.
•
Find a good recording environment.
You want a quiet room free of distractions. It could be at the church
or maybe in your living room. Avoid outside locations as outside noises
and wind tend to be an issue.
• Most importantly, remember
this is a God thing, not a man thing.
So, follow Gods direction through this whole process. Pray before every
pre-planning meeting and every podcast. Your podcast is about God, for
God, and its success depends on God.
Production:Quality
is important when producing a studio podcast. I know I said that studio
podcasts aren’t exactly professional and that they are casual, but
that’s the style/format. The audio quality and quality of content is
very important. People will get turned off by poor audio quality and
people will only listen if the content is quality. You may want to
listen to a few studio podcasts before you get started. I’d recommend
checking out Twit (a podcast about technology) and the old podcasts of
Geeks and God (a Christian tech podcast). Here are some other tips:
•
Use real mics.
So, you’re not talking into the built-in laptop mic. Go spend a couple
of bucks and get some good mics. Cheap mics produce poor quality audio.
You don’t necessarily have to spend a couple hundred dollars, but spend
more than $10 (unless you already have some good mics)
•
Address the mic properly. Get close to the mic, even touching the mic.
•
Use a pop filter.
A pop filter is something that sits in front of the mic that prevents
your breath from making overly loud pops in the recording, especially
when saying words with P’s and K’s. You can buy one, but you can also
just use a piece of pantyhose stretched over a frame.
•
If you have more than one person, face each other. It will make the conversation sound more natural.
•
Use a quiet room and remove all distractions. No phones. No TVs. No interruptions.
•
Schedule more than enough time. The recording will probably take at least twice as long as the length of the show, even longer for the first few shows.
•
Use closed-eared headphones.
You need to be able to hear what is actually being recorded, but you
don’t want the sound to go beyond your ears and be picked up by the
mics)
•
Get comfortable. Choose a comfortable location and use comfortable chairs. You’ll be there a while.
Additional Thoughts:When
you are getting started, record a couple of shows that you do not
intend to use. This will allow you to work the kinks out of the
recording process and get the host(s) more comfortable and naturally
sounding. Also, listen to your own podcasts. A good chef doesn’t serve
food that he or she hasn’t tasted. You shouldn’t serve a podcast that
you haven’t listened to. You will probably be your own toughest critic
and it will improve the quality of the podcast. Don’t be afraid to get
the opinion of other as well, but keep in mind that everyone will have
their own ideas of “what would make the podcast perfect.” You don’t
need to accept the opinions of others and you should evaluate whether
you think their suggestions have merit…it’s your show.
Kurt
Steinbrueck is the author of the Church Marketing Online blog. He has
been Director of Marketing Services with Ourchurch.Com for over 5 years
providing
Christian SEO services including services specific for
church marketing solutions and private school marketing. Kurt is also a Deacon at his church. You can find the original version of this article at
http://churchmarketingonline.com/2009/04/is-your-church-social-part-21-podcasts-planning-a-studio-podcast/.